Tuesday, May 1, 2012

FAQs from the Google Juice Bar - Part 1


To give you a flavour of a Google Juice Bar session, the team have compiled a list of answers to some of the most commonly asked questions:
Do businesses have to pay to be listed on Google Places?
No, it’s completely free to claim your business location – simply sign up online and Google will send you a postcard to verify the business address. www.google.co.uk/placesforbusiness 
What’s the difference between Google Places and Google Maps?
On Google Places you can include much more than the basic information that's on Google Maps. Businesses can list their opening hours, photos, videos, customer ratings and reviews.

When will people see me on Google Places?
- When using Google Maps to find directions.
- When using their mobile Places App to find businesses near their current location.
- When performing a standard Google search whilst searching for local products and
   services.
What is SEO?
SEO stands for search engine optimisation. It means making sure that your website shows up when people search for you online.
How do I improve my search ranking?
SEO is a long term commitment to the way you run your website and not a quick fix. There are over 200 ways in which Google decides how relevant your website is to a user’s search query. Small edits to your site can make a big impact on how easy it is to find:
  • Creating unique titles for every page of your site helps Google and the user understand what the topic is.
  • Keep URLs short and descriptive to make your site feel more organised and improve the chances of the site being recognised by Google’s ‘web crawlers’.
  • Creating a sitemap will make your website easier to navigate and will make the site easier for ‘web crawlers’ to read.
  • Naming images, adding YouTube videos and creating a blog are all great ways to improve SEO.


What is the little Google '+1' button I see everywhere?
When someone clicks the +1 button, it adds that content to the +1 tab of their Google+ profile. Over time this builds to become their own personal recommendation of internet greatness, which they can share with their friends. Think of it as giving something a public stamp of approval. You can quickly and easily add a +1 button to your site and start being recommended by your fans today.



If you want 40 minutes of  one-to-one advice on how to make your business successful online book your place at the Google Juice Bar now.

Google Juice Bar sessions are a way to ask as many questions as you like about growing your business online. Chat with a friendly advisor about any aspect of online, from setting up a free website to advanced online marketing. Book your session now at www.gbbo.co.uk/juicebar

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